Skip a Sip Development Campaign

Description

30-day online fundraising campaign “Skip a Skip”

A bright, modern spring theme was designed to capture attention of loyal social media constituents.

Community awareness volunteers were coached to provide online videos. They challenged friends and family to ‘skip a sip and save their change’ for INFG.

The development campaign idea was from 2017, where churches were given cups to collect spare change. This 2019 online identity was completely new.

No costs were involved, except for creativity and time. I designed all the concepts, scheduled all the social media and prepared/wrote the coaching materials for the volunteers.